First Mill FIRST MILLAI CONSULTING
Free AI use-case audit A human gate on every system Measured monthly No lock-in contracts
Ad creative

Ad creative that earns its budget.

Your ad account's winning patterns found in the data, then an AI-assisted pipeline producing tested variants at volume. Creative decisions from evidence, not taste.

Get in touch How we work

What the engagement covers


01

Account mining

Your Meta and Google history analysed for the hooks, formats and angles that actually converted.

02

Pattern brief

The winning patterns written down as a brief anyone can execute against, including us.

03

AI-assisted production

A pipeline producing on-brief variants at volume: hooks, statics and copy, ready to test.

04

Test and measure

Variants launched in structured tests, deltas tracked weekly, losers cut, the brief updated with what won.

Proof, not pitch decks

The pipeline was built spending real ad budget on a real store.

Pattern mining and variant production came out of running acquisition for a $5m Australian D2C brand, where creative fatigue was a weekly problem, not a theory.

Common questions about ad creative


Will the ads look AI-generated?

No. AI accelerates production of variants against a human-written brief built from your own winning ads. Anything off-brand or uncanny gets cut before it ships.

Do you manage the ad account too?

The core service is the creative pipeline. Test structure and launch support are included; full account management is scoped separately in the free report if you need it.

What do you need from us?

Access to the ad account and your existing brand assets. The account history does most of the talking.

What does it cost?

Every engagement starts with the free AI use-case audit so the quote is scoped to what will actually move revenue for you. No lock-in contracts.

Contact

Get in touch

Tell us the business and what feels stuck. One person reads it and replies, usually within two business days.

Owner-operated. Your details go to one person, not a CRM sequence.