First Mill FIRST MILLAI CONSULTING
Free AI use-case audit A human gate on every system Measured monthly No lock-in contracts
Conversion (CRO)

More sales from the traffic you already have.

Funnel and checkout analysis on your live data, fixes implemented on the store itself, and deltas measured honestly. If a change did not move revenue, the report says so.

Get in touch How we work

What the engagement covers


01

Funnel analysis

Where buyers actually drop, read from your live analytics and session data, not industry benchmarks.

02

Fixes implemented

PDP, cart and checkout changes shipped directly on your store, each one tracked and reversible.

03

Honest measurement

Every change gets a before-and-after delta. Wins are kept, losers are rolled back and reported as losers.

04

Monthly cadence

One plain report a month: what shipped, what moved, what is queued next. No dashboards you have to decode.

Proof, not pitch decks

Conversion audits built running a $5m store, where every basis point was rent.

These are the same funnel checks and checkout fixes that ran on a real Australian D2C brand. They exist because a real store needed them, paid for itself, and kept running.

Common questions about CRO


Is this A/B testing?

Where your traffic supports a valid test, yes. Where it does not, we ship the fix, measure the before-and-after delta honestly, and say which method was used in the report.

Will you redesign our whole store?

No. CRO here is targeted fixes to the pages and steps where buyers drop, shipped one at a time so each change can be measured and reversed.

What if a change makes things worse?

It gets rolled back and reported as a loss. Every change is tracked, so nothing is permanent and nothing is hidden.

What does it cost?

Every engagement starts with the free AI use-case audit so the quote is scoped to what will actually move revenue for you. No lock-in contracts.

Contact

Get in touch

Tell us the business and what feels stuck. One person reads it and replies, usually within two business days.

Owner-operated. Your details go to one person, not a CRM sequence.